Archive for April 25, 2018
Three Biggest Mistakes Sales Managers Make and How to fix Them – McClelland
Posted in Uncategorized on April 25, 2018 by OC Talk RadioData at the Crossroads of Congress and Ethics
Posted in WVU Marketing Communications Today with tags Data-Driven Communications, Host: Matthew Cummings on April 25, 2018 by OC Talk Radiohttps://www.podbean.com/media/share/pb-egcse-900124
There’s a classic divide between Washington, D.C., and Silicon Valley. Tech companies speak a different language and are moving at light-speed. Rachel Post, a former business journalist in Silicon Valley and former VP of Branded Content at Guardian Labs US, explores the boundaries and intersections of data and ethics.
Many media outlets have their own proprietary analytics software to track exactly where people click on a page, how far they scroll, where they go next and where they came from…allowing for real-time shifts in headlines and photos to meet the immediate demands of reader interests. The user experience is crafted on the spot by algorithms and technology.
From Facebook to autonomous vehicles, we’re navigating the ethics surrounding data collection real-time as new technologies and ways of collecting data are invented. It goes beyond what data is collected – to how it’s collected, who collects it and has access to it and where it’s stored.
Three Biggest Mistakes Sales Managers Make and How to fix Them – McClelland
Posted in SLMA with tags Sales Pipeline on April 25, 2018 by OC Talk Radiohttps://www.podbean.com/media/share/pb-83b85-90009a
Listen on iTunes while you bicycle!
When revenue slumps everyone looks to the salespeople as not having performed, and yet the reasons are often deeper and have more to do with how the salespeople are managed. In this episode we interview Bernadette McClelland, CEO of Three Red Folders. Of the hundreds of clients she has had for her sales performance and sales leadership consultancy, we asked her to discuss the most common mistakes sales managers make. The host is Jim Obemayer.
About our Guest
Bernadette McClelland is CEO of 3 Red Folders, a boutique sales performance and sales leadership practice headquartered in Melbourne Australia. She is also the founder of The Hive – a platform for trailblazing women who want to do B2B sales differently. Bernadette has been a Sales Coach for Harvard MBA Students and having held senior business development roles in Corporate Australia, owned a 7 figure family business, been the APAC business coach for Anthony Robbins, authored five books on selling and personal leadership, has clients across 14 countries and 4 continents, she is clearly a respected industry resource who loves to make a difference in the business world.
About Three Red Folders
We work with mid-sized business who aren’t making their numbers and don’t know why or who want to differentiate themselves but don’t quite know how. Finding and keeping the clients they REALLY want is what it’s all about! If you want to become a respected industry resource – we will bring SCIENCE BACKED, EVIDENCE BASED sales approaches that will ensure your people consistently embrace, engage and execute!
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