Turn on, tune in and drop in on our latest discussion of THE POWER OF PODCASTING with our long time show host Charley Wright from Strategic Investor Radio as he talks with us about the power of this new long form storytelling medium.
The Power of Podcasting
Posted in Internet Radio, OC Talk Radio, Podcasting, Uncategorized on November 9, 2017 by OC Talk RadioSix reasons why things catch on or become contagious?
Posted in Business Growth Cafe with tags Business Growth, marketing communications, Messaging... on July 9, 2019 by OC Talk Radiohttps://www.podbean.com/media/share/pb-avvms-b74a16
A discussion based on a book called “Contagious” by Jonah Berger, published in 2013.
A quick summary of the topics covered in the book and what I will talk about:
- Social currency – does it make me look good?
- Triggers – how are you reminded of the product?
- Emotion – strong emotions = sharing
- Public – what is everyone else doing?
- Practical value – is it actually helpful?
- Stories – is my idea/ product a relevant part of a cool story?
Part 2: Matt Everitt, CEO of World of Dance,’s Career Journey
Posted in Business Growth Cafe with tags DefaultTag on June 18, 2019 by OC Talk Radiohttps://www.podbean.com/media/share/pb-ugaif-b50945
In this episode of Business Growth Cafe, we will explore Matt Everitt, CEO of World of Dance,’s journey from CFO for a PR agency, marketing executive, business coach, and entrepreneur that led him to his current position, and the best advice he ever received early on that shaped his business future.
World of Dance: the ups and downs of growing a sustainable entertainment business
Posted in Business Growth Cafe with tags DefaultTag on June 12, 2019 by OC Talk Radiohttps://www.podbean.com/media/share/pb-baigs-b45910
This week in the Cafe, Matt Everitt, CEO of World of Dance, joined us to discuss the ups, downs, and growth strategies for a sustainable business whose primary product is entertainment, building a platform that inspires people to come together and share this common passion.
It’s time to establish your competitive intelligence
Posted in Business Growth Cafe with tags DefaultTag on June 4, 2019 by OC Talk Radiohttps://www.podbean.com/media/share/pb-85jh2-b380ea
In Business Growth Café episode, I explore the reasons and recommendations as to why you should establish a competitive intelligence program. Don’t wait until it’s too late to react to a competitive attack or strategic move. It’s time to be proactive with gathering and analyzing of competitive insights.
Customer Personas and Customer Journey Mapping, are they part of your business strategy?
Posted in Business Growth Cafe with tags DefaultTag on May 30, 2019 by OC Talk Radiohttps://www.podbean.com/media/share/pb-vr8qx-b2f9a9
Lauren Feehrer, Founder and President at LoyaltyCraft Consulting joins me, your host, CMO and Brand Strategist, Angelo Ponzi at the Business Growth Café to discuss the importance of developing these key, strategic tools to help you become more competitive and develop sustainable growth for your business.
