Archive for the Business Category

STREET PRICING WITH MARCOS RIVERA : Johnny Cheng from ClickUp

Posted in Business, software on November 10, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-gauwg-14f18d2

Welcome to Street Pricing, the only show where proven SaaS (Software as a Service) leaders share their mindset and mistakes in pricing so we can all stop guessing and start growing. Street Pricing is hosted by Pricing I/O CEO and Pricing Coach, Marcos Rivera, sought after slayer of bad pricing. With 20 years of pricing expertise, he has helped price over 200 SaaS products and coached over 100 SaaS CEOs and counting. From the streets of the Bronx to CEO, Marcos wants to take the guessing out of pricing.  

Today’s guest is Johnny Cheng, Senior Director of Pricing and Packaging from ClickUp.

Johnny talks about his beginnings at Marketo as Head of Pricing and Packaging. (3:10) Johnny took a look into the packaging and rebuilt it to better serve the customers. Selling the right value, to the right customer, in the right way. Johnny discusses how he overcame two major hurdles. (7:15) Those two hurdles were building a market site and changing the model and framework. Creating the right tools for sales was helpful for this. He talks about his proudest moment at Marketo, where he launched the new model at the same time as the old model was still available. (12:00)

Marcos and Johnny talk about the results for the new model launch. (16:12) The custom-made plans helped with conversion rates. Johnny discusses his first interaction with Marcos and how he received a ‘5 out of 5’ assessment. (17:53)

Marcoa and Johnny talk about why Johnny came to ClickUp and how it is the fastest growing PLG company. (19:37) They discuss the “secret sauce” of the company, combining hard feature pay walls with usage pay walls. (23:44) Marcos tells listeners with “taste of toggle” means.

Johnny talks about his hopes for the future of pricing and packaging at ClickUp. (26:38)

Marcos and Johnny close out the show by discussing Johnny’s favorite song growing up “Gangsta’s Paradise” By Coolio or anything from Tupac.  

Street Pricing streams live on OC TALK RADIO, Orange County’s only online business channel, every Friday at 9:00 AM PT and is available for download on all major podcast platforms.

Follow Marcos on LinkedIn

Get your copy Street Pricing: A Pricing Playlist for Hip Leaders in B2B SaaS here

Want a consultation? Email Pricing I/O at info@pricingio.com

DAZED OR BLAZED: Fantasy Football Predictions for NFL Week 10

Posted in Business on November 9, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-qj75v-14f5038

Our Dazed or Blazed boys did it last week.  But can they do it again?  As they dissect Week 10 of NFL Football. And give us their insights and predictions for all the teams you love and follow. Chiefs, Eagles.  Bills?  Bucs?  Rams or Raiders? Or my favorite Vikings? See how they all match up.  

But beware! Our conversation gets a bit rough and raw at times. Your comfy couch may catch fire.  But heck, Fantasy Football is a rough and tumble sport.

Impact OC: Helping People Cope With Grief

Posted in Business on November 8, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-i7hiw-14f38f7

How does Gloves For Grief help people cope with grief?  Find out by listening to OC Talk Radio Public Affairs Director Dawn Kamber’s interview with Gloves For Grief Co-founder and Executive Director Terra Pickett. She and Co-founder Ashley Guarrasi started the organization after they both experienced devastating losses last year. Pickett this year was given the Mission Viejo Chamber Women in Business Resilience Award. She talks about the transformative healing programs her organization offers to those experiencing grief. Only on OC Talk Radio, Orange County’s Only Community Radio Station which streams live from the University of California-Irvine’s BEALL APPLIED INNOVATION CENTER. www.gloves4grief.com

 

 

 

 

 

 

 

 

 

 

Monique Claudio, OC LUXURY BAGS on reselling luxury handbags LIVE on TikTok

Posted in Business on November 7, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-37tqt-14f1c78

Meet Monique Claudio, founder of OC LUXURY BAGS and hear all about her business reselling luxury handbags LIVE on TikTok. And how she got started in this business and what happens during her live shows featuring these rare, hard-to-find and collectible high-end handbags.

Roy Osorio, OSORIO GROUP, Coldwell Banker, Global Luxury on PRESALE RENOVATION STRATEGY

Posted in Business on November 7, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-pgj4i-14f1c5f

Roy Osorio, OSORIO GROUP, Coldwell Banker, Global Luxury joins us to discuss their unique PRESALE RENOVATION STRATEGY that allows you to create more profit in less time than the traditional real estate model. By having them provide the capital needed to fix up your home. Leading to quicker sales and higher profits.

PROFIT TALKS: Finance Consultant Craig Russom

Posted in Business on November 6, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-xc82u-14f04be

Craig Russom, Finance Consultant for the Small Business Development Center (SBDC) joins us to discuss the murky world of small business finances and sourcing capital. And his own background from studying aeronautical engineering to opening his own chain of sporting goods stores in Colorado. And then onto California where he earned all his financial licenses and began his own consulting practice specializing in Strategic financial planning, cash flow analysis, projections, project management, QuickBooks, P&L, Balance sheet analysis, debt financing and securing loans.

As we continue to highlight the many skills and backgrounds of our extensive network of SBDC consultants. Here on The Profit Talks Podcast. Brought to you by your Orange County/Inland Empire Small Business Development Center (OCIE SBDC). Funded in part by the U.S. Small Business Administration and the California Office of the Small Business Advocate.

PROFIT TALKS: Meet SBDC Consultant Lisa Napolitano

Posted in Business on November 6, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-8sbht-14f0497

Meet this week’s Small Business Development Center (SBDC) consultant Lisa Napolitano. And hear her amazing story of being hired as the only employee of a failing trade association at 23. How 15 years later, she turned it around and grew it into a global organization with lots of other employees. Leaving to start her own high powered, sales strategy firm working with big companies she’d met from her years with this sales association like UPS and Pfizer And how she now spends part of her time mentoring and guiding small startups and SMBs (ie-small-to-midsize businesses) thru her work with the SBDC. As she continues to grow her own “small business”.

You’ll particularly enjoy how she answer some age old sales questions we put to her like “is raising sales the only goal that matters for most sales organization?” And “when might it actually do more harm than good?” As we continue to highlight the many skills and backgrounds of our extensive network of SBDC consultants. Here on The Profit Talks Podcast. Brought to you by your Orange County/Inland Empire Small Business Development Center (OCIE SBDC). Funded in part by the U.S. Small Business Administration and the California Office of the Small Business Advocate.

PROFIT TALKS: SBDC Leasing Consultant Karie Armstrong

Posted in Business on November 6, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-bpgvt-14f0475

Join SBDC Leasing Consultant Karie Armstrong as she looks back at her 25 year career in major mall management (including her last stint overseeing the huge Brea Mall). And her recent 13 year career as a Small Business Development Center consultant (working out of their Cal State Fullerton center). Helping small businesses and retail startups from restaurants to stores navigate the difficult world of commercial leasing. From finding the right location to negotiating the best lease and all that follows from securing financing to securing all the needed permits and licenses needed to open your business (and everything in between). Taking you through the countless obstacles and hurdles to opening a “brick and mortar” business on THE PROFIT TALKS today.

Brought to you by your Orange County/Inland Empire Small Business Development Center (OCIE SBDC). Funded in part by the U.S. Small Business Administration and the California Office of the Small Business Advocate.

OUR COMMUNITY: Rima Nashashibi, Founder, GLOBAL 365

Posted in Business on November 5, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-rb67a-14ee96f

Meet the amazing Rima Nashashibi and learn about the organization she founded GLOBALHOPE 365 to end child marriage, human trafficking and other forms of gender based violence.

Rima Nashashibi, Founder, GLOBAL 365

Posted in Business, hispanic on November 5, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-wbghd-14ee969

Meet the amazing Rima Nashashibi and learn about the organization she founded GLOBALHOPE 365 to end child marriage, human trafficking and other forms of gender based violence.