Archive for the Business Category

Real World of Sales: Santa Stops By

Posted in Business on December 22, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-6m8fc-1531c8b

Glad we had time for one more guest this year (before we take our holiday break). As the Big Guy himself (Santa…aka Kris Kringle), stopped by THE REAL WORLD OF SALES to talk about the REAL WORLD OF CHRISTMAS SANTAS (filling up every mall and holiday party this time of year).  Along with the JOY and HAPPINESS that all of these amazing men experience by doing this job every year….

Ho ho ho!  And Happy Holidays to all!

PROFIT TALKS: TMC COMMUNITY CAPITAL and Micro-Loans

Posted in Business on December 19, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-682qd-152e0e1

Meet Natalie Del Toro (Community Development Officer) and Mayra Contreras (Director of Partnerships) from TMC Community Capital. A non-profit, funded by the US Treasury Dept. that provides micro-loans for those small businesses and minority communities that otherwise might not qualify for traditional lending.

It’s an amazing program for existing small businesses with loans up to $50,000 for five year terms for folks who otherwise don’t fit into traditional lending models. Community support at it’s best.

On this week’s PROFIT TALKS podcast. Brought to you by your Orange County/Inland Empire Small Business Development Center (OCIE SBDC). Funded in part by the U.S. Small Business Administration and the California Office of the Small Business Advocate.

PROFIT TALKS: Karla Gonzalez, Center for Contracting

Posted in Business on December 18, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-di9nz-152c1e4

Karla Gonzalez, Director of the SBDC’s CENTER FOR CONTRACTING talks about the endless opportunities to secure a government contract from local, state and Federal agencies and the mandates they have to “spread the wealth” by guaranteeing that a certain percentage of those contracts get awarded to qualified small businesses (particularly certain subcategories like minority owned, woman owned or veteran owned small businesses).

It’s money for the asking. With the Small Business Development Center’s CENTER FOR CONTRACTING providing you the expertise and training to find, qualify and apply for these contracts. All at no cost to you. Why not call them at 800-616-7232 and see what’s available and what you might qualify for?

On this week’s PROFIT TALKS podcast. Brought to you by your Orange County/Inland Empire Small Business Development Center (OCIE SBDC). Funded in part by the U.S. Small Business Administration and the California Office of the Small Business Advocate.

Profit Talks: Dennis Kause, Bio Orthopedic Lab

Posted in Business on December 18, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-ap4gk-152c1d6

Dennis Kause discusses his amazing journey from being a consultant for Bio Orthopedic Lab (maker of custom shoe inserts) to being an investor in the company. And helping right the ship after it sailed into choppy waters following the sudden death of one of its founders. Successfully sailing the company into new directions (like their new direct-to-consumer store in Las Vegas, NV.)

On this week’s PROFIT TALKS podcast. Brought to you by your Orange County/Inland Empire Small Business Development Center (OCIE SBDC). Funded in part by the U.S. Small Business Administration and the California Office of the Small Business Advocate.

PROFIT TALKS: CALIFORNIA SHOP SMALL, the SBDC’s Online Marketplace for Small Businesses

Posted in Business on December 18, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-wceg5-152c1aa

Cherie Edilson, Founder of the SBDC’s online marketplace for small business owners, CALIFORNIA SHOP SMALL talks about this amazing program (and her own personal journey starting it). Creating a place for small “makers” and “creators” to move from the Farmer’s Markets and Swap Meets in their local communities and sell their wares online as well. From custom hairbows (like Cherie once made and sold) to all sorts arts and crafts and handcrafted foods and other one-of-a-kind items, CALIFORNIA SHOP SMALL has it all.

An SBDC’s initiative that empowers new entrepreneurs to transform their ideas into market-ready products within six weeks (‘Start to Cart’). The program offers a supportive cohort system, hands-on learning experiences, and personalized coaching for getting products online. What sets it apart is its culmination, offering participants a platform to showcase and sell their products as a free resource for 6 months as well as continued direct 1-1 support.

As we approach Small Business Saturday and the launch of the latest cohorts, it’s a great time to delve into the impact of such initiatives and the importance of shopping small this holiday season. On this week’s Profit Talks Podcast. Brought to you by your Orange County/Inland Empire Small Business Development Center (OCIE SBDC). Funded in part by the U.S. Small Business Administration and the California Office of the Small Business Advocate.

Impact OC: Creating Independence for People with Developmental Disabilities

Posted in Business on December 13, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-qz8nf-1524dd7

How does Project Independence help people with developmental disabilities live independently? Find out by listening to OC Talk Radio Public Affairs Director Dawn Kamber’s interview with Project Independence President and CEO Bob Watson. He talks about how Project Independence helps people with developmental disabilities live fulfilling lives. Only on OC Talk Radio, Orange County’s Only Community Radio Station which streams live from the University of California-Irvine’s BEALL APPLIED INNOVATION CENTER. www.proindependence.org

 

 

 

 

 

 

 

STREET PRICING WITH MARCOS RIVERA : Hamzah Hafesji from Advanced

Posted in Business, software on December 8, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-62eqa-14fc285

Welcome to Street Pricing, the only show where proven SaaS (Software as a Service) leaders share their mindset and mistakes in pricing so we can all stop guessing and start growing. Street Pricing is hosted by Pricing I/O CEO and Pricing Coach, Marcos Rivera, sought after slayer of bad pricing. With 20 years of pricing expertise, he has helped price over 200 SaaS products and coached over 100 SaaS CEOs and counting. From the streets of the Bronx to CEO, Marcos wants to take the guessing out of pricing.  

Today’s guest is Hamzah Hafesji who is Group Product Manager at Advanced.

Hamzah talks about a talent management product that was started in 2017. (3:23) The challenge he faced was going from a start-up strategy to scaling up and having the right pricing for the packages. They needed to look at the pricing and packaging and they did mystery shop exercises on the competition. (6:26) Using all the information they collected they went to a “Good, Better, Best” model.

Hamzah tells Marcos how they went and did their mystery shopping exercise. (12:27) They used an employee who had given his notice to leave the company. That person went and inquired about pricing, packages, and other companies’ different strategies. They had a lot of data.

They wanted to position themselves as the premier product. (14:41) Hamzah talks about his biggest challenge, which was talking with the sales team about the new pricing. Hamzah felt that with any change initiative, the go-to-market execution is super important. His one takeaway from this is “selling value is not just the price point, you’ve got to think about the entire piece of your value change.” (18:09)

Advanced published their pricing and completely focused on value articulation. (18:55) Hamzah discusses many teams in the company were nervous about publishing their pricing but was a great success.

Hamzah talks about his hopes for the future at Advanced, specifically product-led growth. (22:10)

Marcos and Hamzah close out the show by discussing Hamzah’s favorite song growing up “Can I Kick It?” by A Tribe Called Quest.

Follow Marcos on LinkedIn

Get your copy Street Pricing: A Pricing Playlist for Hip Leaders in B2B SaaS here

Want a consultation? Email Pricing I/O at info@pricingio.com

Impact OC: Athletes with Developmental Disabilities Thrive

Posted in Business on December 6, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-3a6dp-151b4bc

How does the Spirit League help athletes with developmental disabilities thrive? Find out by listening to OC Talk Radio Public Affairs Director Dawn Kamber’s interview with Spirit League Executive Director Melanie Smith. She talks about how the special needs athletes’ involvement with sports enhances their families and the community. Only on OC Talk Radio, Orange County’s Only Community Radio Station which streams live from the University of California-Irvine’s BEALL APPLIED INNOVATION CENTER. www.spiritleague.org

 

 

 

 

 

 

 

Andrew Robben of NEWMARK Group

Posted in Business, Commercial Real Estate, Real Estate on December 4, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-hmrw4-151740f

Mr. Robben’s joins Barry Saywitz on “Let’s Talk Real Estate: Your Weekly BS with Barry Saywitz.” only on OC Talk Radio

Ed Lee from Wahoo FishTacos

Posted in Business, Commercial Real Estate, Real Estate on December 4, 2023 by OC Talk Radio

https://www.podbean.com/media/share/pb-emxnp-15173d5

Co-founder of Wahoo Fish Tacos, Ed Lee joins Barry Saywitz pn “Let’s Talk Real Estaste: Your Weekly BS with Barry Saywitz.”