Archive for the book publishing Category

How Story Selling Can Grow Your Business with Paul Roberts

Posted in book publishing, Business on December 8, 2021 by OC Talk Radio

https://www.podbean.com/media/share/pb-aipvc-114d9dd

In spite of the increasingly fast-paced nature of today’s media, the art of long-form storytelling still thrives in the form of books, movies, TV and, more recently, podcasts. On this episode of the Pub Date podcast we have Paul Roberts join us and shares how STORYSELLING can make or break a book, podcast, interview, and even speaking career.

 

About our guest:

Paul Roberts, founder and station manager of OC Talk Radio, has been in the business of storytelling for decades. Lately, he spends his days amplifying the voices of the Orange County business ecosystem by helping his clients stream and record their live podcast shows in his studio at the Cove @ UCI, the headquarters of UCI Beall Applied Innovation.

Learn more about Paul and his work by visiting https://www.octalkradio.biz/ or on the following social media:

YouTube: https://www.youtube.com/c/OCTalkRadio/

Twitter: https://twitter.com/octalkradio

Facebook: https://www.facebook.com/OCTalkRadio/

LinkedIn: https://www.linkedin.com/in/paultroberts/

Pub Date Podcast | How to Go from Academic to Mainstream Writing with Dr. Kelly J. Baker

Posted in book publishing, Business on December 7, 2021 by OC Talk Radio

https://www.podbean.com/media/share/pb-vt44a-114da4e

This week on the Pub Date podcast, Jen Dorsey and Vanessa Campos talk with Dr. Kelly J. Baker, editor of Women in Higher Education, a feminist newsletter with the continued goal “to enlighten, encourage, empower and enrage women on campus” as well as The National Teaching and Learning Forum. She was the managing editor of Disability Acts, an all volunteer magazine for disability essays, screeds, and manifestos by disabled people for all people.
 
She is also a writer with a religious studies Ph.D. who covers religion, higher education, gender, labor, motherhood, and popular culture. As an essayist, historian, and journalist Dr. Baker shares how she made the move from academic to author and what it means to pivot to a different kind of writing that still honors your research life and what it’s like to market a book both in and out of the academic life.
 
Learn more about Dr. Kelly J. Baker by visiting www.kellyjbaker.com or following her on Twitter @kelly_j_baker
 

How to Write Your Book While Working Fulltime with Kanika Tolver

Posted in book publishing, Business on November 11, 2021 by OC Talk Radio

https://www.podbean.com/media/share/pb-n89bt-1127314

On this episode of the Pub Date podcast, Jen Dorsey and Vanessa Campos talk with Kanika Tolver, CEO and founder of Career Rehab LLC and author of Career Rehab: Rebuild Your Personal Brand and Rethink the Way You Work. Kanika shares:
  • How she side hustled a book while working full time
  • Her decision to date jobs in order to pursue her dreams
  • Tips for carving out time to write, edit, and market your book
  • When you know it’s time to divorce the job for the dream
________________________________________________________
 
Kanika Tolver is the CEO and founder of Career Rehab, LLC in Washington, D.C., where she helps clients transform their careers with coaching programs, events, webinars and digital resources to help people reach their career goals. An in-demand coach, consultant, speaker and thought leader, she has been featured on CNN, CNBC, CBS Radio, Yahoo!, Black Enterprise, Glassdoor.com, Entrepreneur.com, The Washington Post and a variety of radio interviews and podcasts. Kanika is the author of the acclaimed title, Career Rehab: Rebuild Your Personal Brand and Rethink the Way You Work.
 
Connect with Kanika on Instagram, Facebook, LinkedIn, and Twitter
Get a copy of her book here https://amzn.to/3k3brXM

Best Practices for Building Your Author Brand with Stephen A. Hart

Posted in book publishing, Business on November 9, 2021 by OC Talk Radio

https://www.podbean.com/media/share/pb-c3urv-11271c5

On this episode of the Pub Date podcast we’re joined by Stephen A. Hart, founder of Isles Media, LLC, host of the top-rated Trailblazers.FM podcast, and creator of Brand In Demand™ as we discuss how authors should build their brand as they get ready to promote, launch, and sell their book.⁠ Stephen shares personal branding tips so you can:

  • Set yourself apart from other people in your field
  • Clarify who you are, what your message is, and who your audience is
  • Earn trust by being your authentic self

_______________________________________________________________

Stephen A. Hart is a marketer, podcaster, brand strategist, speaker and entrepreneur. He is known as the creator and host of Trailblazers.FM, but is dedicated to helping entrepreneurs and leaders (just like you!) to design the personal brand and life you live and leave™. Learn more about him at www.stephenahart.com.

Connect with him on LinkedIn, Twitter, Instagram and listen to his podcast.

 

What Authors Need to Know About IP with Shontavia Johnson

Posted in book publishing, Business on October 10, 2021 by OC Talk Radio

https://www.podbean.com/media/share/pb-ubrwm-10ff63e

Book broads Jennifer Dorsey and Vanessa Campos welcome lawyer and entrepreneur Shontavia Johnson to the #PubDatePodcast to discuss intellectual property (#IP) and how to protect it as an author, entrepreneur, and creator. Shontavia helps us understand:

  • How to protect your written work
  • How to keep your brand IP safe
  • The difference between copyright and trademarks
  • How to use the DMCA Takedown Notice against content pirates

Mailbag Episode: The One About Money

Posted in book publishing, Business on September 26, 2021 by OC Talk Radio

https://www.podbean.com/media/share/pb-j8wtv-10ec9ae

In this episode of the Pub Date Podcast, book broads Jen Dorsey and Vanessa Campos talk about how authors and publishers make money. We dive into:

  • What percentage of authors earn our their advance?
  • What kinds of percentages should you expect for each format?
  • If you work with an agent, how do they get paid?
  • What’s the deal with hybrid publishers?

Mailbag Episode: Your Burning Publishing Questions Answered

Posted in book publishing, Business on September 12, 2021 by OC Talk Radio

https://www.podbean.com/media/share/pb-k5b9s-10da6ed

In this episode of the Pub Date Podcast, book broads Jen Dorsey and Vanessa Campos talk about how the publishing supply chain can affect your Christmas in October plus we answer questions from this week’s mailbag:

  • How do I set my expectations for how long it takes to publish a book?
  • When someone tells me I need an editor, what does that mean? (Explain levels of editing)
  • I need a book cover. Where do I start? 
  • What is a book proposal? Why do I need one? Do I need one if I’m self publishing? 

Listen to the complete episode for a discount code to the Write a Winning Book Proposal Course.

How to Promote Your Book on LinkedIn (without being salesy)

Posted in book publishing, Business on August 29, 2021 by OC Talk Radio

https://www.podbean.com/media/share/pb-kjfc8-10c860a

LinkedIn is a powerful network with more than 740M active users. We’re all on it and we’re all talking at each other. But we may not be using the platform in the way it was intended. For savvy entrepreneurs and book authors, LinkedIn has become a new source of revenue. It’s probably good to know that book marketing on the platform doesn’t have to be a hard sales pitch–it should be an education and networking opportunity. 

Joining us today is LinkedIn and sales expert and author of Entrepreneur’s Ultimate Guide to LinkedIn for Business, Ted Prodromou.