Be a Workplace Where People Flourish



In this episode of Where There’s a Will, There’s a Way, host Will Crist sits down with Eric Hinson, CEO of Explainify. Eric founded Explainify 10 years ago and never looked back! After reading Traction: Get a Grip on Your Business, Eric attempted to DIY his way through implementing EOS at Explainify, but he ultimately decided to work with Will Crist to get the best results. Throughout the episode, Will and Eric discuss how EOS has helped Explainify, the future of video, Eric’s new company Parable, and much more!


Thanks for tuning in!



(0:23) Introducing Eric Hinson and Explainify

(4:34) How the EOS Life Has Impacted Eric

(11:42) Highlights at Explainify

(13:39) The Future of Video

(16:18) What It’s Like to Work with Explainify

(19:33) How Eric Became an Animator

(23:39) Introducing Parable

(30:12) Implementing EOS with Parable 

(31:38) Closing Thoughts



Will Crist


Eric Hinson





[Before EOS], I think I clearly knew what I wanted inside, but like most visionaries, it was in my head. I couldn’t simplify it. I couldn’t get it organized on one sheet, and it was a little bit of a struggle.” Eric Hinson, (3:12)


Explainify’s running smoothly because I have an integrator [and] I have a leadership team, and I’m able to focus on [Parable] right now.” Eric Hinson, (30:06)

[With Parable], we’re already talking EOS language. We’re already building it around that operational model. Even with just two or three people, it’s going to be built around that because it’s been so helpful and I’d like to start from the beginning rather than do it later.” Eric Hinson, (31:21)

Contact Will Crist


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